Talent Acquisition Marketing Specialist

This is a Full Time Remote Position

Compensation Range: $28.16 to $42.24

Benefits:  Medical, Dental, Life, Retirement, Paid Time Off

Position Classification:  Non-Exempt

ESSENTIAL FUNCTIONS AND BASIC DUTIES

Supervisory-Specific Performance Expectations, Duties, and Responsibilities:

• N/A

Position-Specific Performance Expectations, Duties, and Responsibilities:

• Develops an understanding of the organization, community, and region to enhance recruitment opportunities with digital marketing and candidate retention.
• Develops and executes comprehensive digital recruitment strategies aligned with organizational talent acquisition goals.
• Designs and implements targeted, conversion-driven digital marketing campaigns across paid, earned, and owned channels to attract qualified candidates for high-priority positions.
• Manages and optimizes the organization's presence on corporate recruiting platforms, including Indeed, LinkedIn, and other relevant digital channels.
• Collaborates closely with Human Resources to understand staffing needs and develop targeted recruitment strategies.
• Analyzes digital campaign performance, audience engagement, click-through rates, and conversion data to refine recruitment marketing strategy.
• Analyzes recruitment metrics and data to measure campaign effectiveness and optimizes digital recruitment efforts.
• Stays current with digital recruitment trends, emerging platforms, and best practices in talent acquisition.
• Enhances employer branding through strategic digital content creation and distribution.
• Partners with department leaders to understand role requirements and create compelling job postings and marketing materials.
• Manages recruitment advertising budgets and ensures cost-effective spending across digital channels.
• Establishes and maintains strategic relationships with universities, colleges, and community colleges to source qualified candidates.
• Develop talent pipeline programs with educational institutions for specialized positions such as radiology, therapy, and other high-priority roles.
• Ensures brand consistency across all recruitment materials.
• Creates landing pages or microsites for high-priority roles or campaigns.
• Creates compelling multimedia content (graphics, videos, testimonials) for employer brand storytelling.
• Performs other duties as assigned.
• Experience with recruitment analytics, applicant tracking systems, and data-driven decision making.
• Experience with additional recruiting platforms such as Glassdoor, ZipRecruiter, or industry-specific job boards.
• Knowledge of SEO best practices for recruitment content.
• Familiarity with social media recruiting strategies and employer branding.
• Experience with programmatic recruitment advertising.

SKILLS AND COMPETENCIES

• Strategic thinking and planning abilities.
• Strong digital marketing skills, including content strategy and campaign optimization across social and recruitment platforms.
• Data analysis and performance metrics interpretation.
• Excellent customer service skills with dedication to organizational values and culture.
• Project management and organizational skills.
• Brand storytelling
• Understanding of digital ad spend and ROI.
• Creative content development.
• Strong interpersonal and relationship-building abilities.
• Adaptability and comfort with remote work environments.
• Results-oriented mindset with attention to detail.

Organization-Specific Performance Expectations, Duties, and Responsibilities:

• Demonstrates full commitment to the CHOICE values of MRH and consistently represents the organization in a positive, professional manner.
• Establishes and maintains effective verbal and written communication, fostering positive working relationships with patients, staff, and vendors.
• Adheres to the MRH attire and dress code in accordance with organizational policies and procedures.
• Exhibits initiative and self-motivation; maintains a consistent level of productivity and manages time and responsibilities effectively.
• Completes all required annual education, training, in-services, and licensure/certification updates; actively participates in departmental and organizational meetings or reviews meeting minutes as required.
• Maintains strict patient confidentiality at all times.
• Reports to work punctually and completes assigned duties within established timeframes.
• Actively contributes to departmental and organization-wide performance improvement and continuous quality initiatives.
• Ensures compliance with all regulatory requirements, maintaining adherence to departmental, hospital, state, and federal standards and policies.
• Follows all infection control, safety, and risk management procedures to maintain a safe environment for patients, the public, and staff.

QUALIFICATIONS

• Must be at least 18 years of age (21 for positions requiring driving, with a valid driver’s license).
• Must be legally authorized to work in the United States.
• Must successfully pass a background check.
• Must successfully pass a pre-employment drug screen and breath alcohol test (if applicable).
• Must complete an Employee Health meeting prior to starting employment.

EDUCATION, LICENSURE(S), AND CERTIFICATION(S)

EXPERIENCE

OTHER QUALIFICATIONS

• Excellent written and verbal communication skills with the ability to craft compelling recruitment messaging.
• Proven ability to work collaboratively across departments and with diverse stakeholders.